Apliqo is a company that operates in the Corporate Performance Management space. Their pre-built solutions cater to the needs of the Office of Finance, and the Investment Office.
They also have a third product called "Apliqo UX" that is an user interface layer for IBM Planning Analytics.
Part of my content marketing tactics is a constant flow of informative, high-value blog posts to inform the FP&A Community. These blog posts are shared in multiple platforms as a way to drive traffic to the website.
For each blog post, I create a different visual. This allows me to constantly challenge myself creatively and push the boundaries of the brand.